In Part 3 of my series The Cold Truth on selling your home and achieving top market value I talk about the 3rd key ingredient you're going to need. It's the one that separates part time Realtors from the full time pros and that is marketing.There are 2 basic types of marketing: active and passive. To sell a home these days and achieve a top selling price your Realtor better have both working for you. Most Realtors will hopefully do some active marketing as it only takes their time. Passive marketing however takes time and money and it's the reason why many Vancouver Realtors fall short in properly marketing their listings.As a full time Real Estate marketing professional selling Richmond and Vancouver homes is all I do. My marketin ...

I show and view a lot of Richmond homes each year, and I am constantly surprised by sellers that have either not been coached, or don't care how their home appears to buyers. Your home is one of your most valuable assets and much of what you do and how you present your home for sale directly affects how much money you will realize from your sale.Buyers will consider the structural and mechanical integrity of your home as well as the cosmetic appeal. If a Realtor tells you they can have your home listed and on the market tomorrow THEY ARE NOT DOING THEIR JOB. If you want a quick sale...fine but don't expect to get top dollar. The MLS is flooded with listings that are not selling and most likely never will sell and one of the main re ...

In today's market selling a home and getting the maximum price the market will allow comes down to 3 key things:PRICE, CONDITION and MARKETINGIn my first installment of what I call "The Cold Truth - Selling Your Home for Top Dollar" lets look at setting the proper price right from the beginning and why it's so critical. PRICE.  You need to get it right the first time! Sometimes a house is priced based on the sellers needs rather than what the current market dictates. When your home is priced and marketed properly according to the current market conditions buyers will actually compete for your house and you could receive offers over and above your asking price. PICKING A REALTOR BECAUSE HE OR SHE SUGGESTS THE HIGHEST LISTING PRICE I ...

I just sold this Townhouse at 20 6111 TIFFANY Blvd, Richmond, British Columbia Riverdale RI.View this recently sold Townhouse or see all my home sales

Just 60 short months ago, mortgage rates were double what they are now. That means payments on a 25-year mortgage of equal size were 36 per cent higher than today.Since then, the amortization gods have slashed mortgage rates and payments. Compared to interest costs in 2007, today's rates would save you $101,700 if projected out over 25 years on a $200,000 mortgage.If you look at the payments on a mortgage that size, they've tumbled from $1,284 in 2007 to $945 today. (To put that in perspective, the payment at zero per cent interest would be $667.)It's clear that the savings potential of today's rates is phenomenal. The question is: are Canadians taking advantage of these record-low rates?The answer? Not enough. About 60 per cent of ...